Since the beginning of search engine technology, computer scientists have been updating Internet systems to provide the best experience for users looking for products or services on the web. If you're a business owner who sells products or services online, you're likely working hard to

Have you ever wondered what the difference is between marketing and public relations? We like to look at it in simple terms. Marketing is the creative effort to sell your product. Conversely, public relations is the creative effort to sell your brand. Your brand is

  One way to attract and retain customers is to give them the information they need, when and where they need it. To really embrace this mindset, businesses need to make sure they’ve got a strategy for each of their channels, taking advantage of the

Every brand in today's world knows that in order to be truly successful, you must be on social media. This is partially because the marketing power is great. Another reason is the societal ideology that a social media presence confirms an identity. What we mean

Today's web landscape can be a tricky place. Algorithms are constantly changing. New apps, websites, and trends come around more frequently than we realize. Some businesses believe that hiring a digital marketing agency is a waste. It seems as though navigating the web would be

Be honest; we have all found ourselves, at one point or another, forgetting our passwords. Or worse, we've had our email or social media accounts hacked. Everyone knows someone who has had an account security issue if they have not themselves. It may seem trivial